Product & Brand Launch
This is an ambitious event for every corporate company. A company launches a new brand, its range of brand variants. It can also be a product launch. The launch event is for the company team and/or the market. This is, of course, the unraveling, the introduction of the new arrival in the repertoire of the company, a new additional feather in the cap.
The company has to present the brand in a larger-than-life extravaganza. The higher goes its scale, the higher goes it’s the projections and expectations post-launch. This in itself makes the brief for us to design the theme of the event.
Pinkturtle creative approach
We study the brief, the brand to be launched, its differentiators. Then we work upon the dramatic launch of the brand/product. The venue, the decor, the lights, music can be composed following the theme. Each aspect of the theme its creative part has to register the brand aura in the minds of the audience.